
Crash Helmet Safety Program
Since 1990, Dean and the lovable character Crash Helmet have been working to reduce the risk of head injuries, by encouraging everyone to wear a helmet when riding a bicycle, scooter, skateboard or when in-line skating.
To
offset the cost of a good helmet that meets national safety
requirements,
we also provide a coupon
worth $5 off a helmet purchase redeemable at participating
retailers, and safety resources for
parents, children and educators.
Why Wear a Helmet?
A fall from as little as 2 feet can result in a traumatic brain injury. That is why wearing a helmet while riding on wheels is so important for people of all ages. A helmet acts as a second skull. When worn correctly, helmets can prevent up to 88% of brain injuries during an accident.
Healthy Helmet Habit Tips
1. Start the helmet habit early
Young children should wear a helmet whenever they are on wheels,
whether it’s a tricycle or a passenger on the back of
an adult’s bike. If children start a habit of wearing
their helmets at a young age, that habit will hopefully last
a lifetime. If your child is older, allow them to choose their
own helmet so they’re more likely to wear it.
2. Wear a helmet
yourself
Kids learn best by example. Set a safe, healthy example by putting
your helmet on every time you ride. Children look to adults
for guidance on how to act in certain situations. You can be
a positive role model by wearing a helmet. Another benefit,
it protects your head from serious brain injury!
3. Don’t let kids ride unless
they wear their helmets
Be consistent. Remember a serious brain injury can happen in
a fall of just two feet. So anytime your child is riding they’re
at risk. Encourage your children’s friends to wear helmets
too. Peer pressure can be used in a positive way when it comes
to a healthy helmet habit!









